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  • Retail Automotive Marketing | The BFA Group

    Fuel for your ideas We are proven performers in the retail automotive marketing space. Accelerating sales in every department. See what we do in 1 minute Learn more What drives us... With our impressive toolkit and years of experience under our belt, we are ready for any challenge that comes our way. ​​ ​ • Automotive Expertise • Original Thinking • Responsive Support We understand how a car dealership works and how one department feeds into another. Solving a problem in one department can affect an outcome in another. We’ll listen, ask all the right questions, and propose a plan and budget to get the job done. We are champions of a holistic approach within your dealership for every form we make to every sign we install. WHAT WE DO Strategy & Content Creation Creative Strategy Highly Effective Marketing Communication and more... Learn more Print Solutions Sales & F+I Parts & Service Office & Admin Body Shop Learn more Digital Solutions Digital Signage Kiosks Video Production and more... Learn more Dealership Makeover OUR ROADMAP TO SUCCESS Production & Distribution Design Strategy Launch Learn more Fuelling up... Facility Review Dealership Refresh Displays and more... Learn more BRANDS WE SUPPORT “I've had the pleasure of working with Lisa and the BFA team for almost seven years. The highest compliment I could give them or any other vendor is that BFA shares responsibility and accountability. Lisa and her team are always willing to lend their ideas, suggestions, and they're thorough quality assurance is second to none. If you are looking for a project partner rather than someone who is only looking to execute based on instruction, BFA is an excellent choice.” –Josh Pogue, Marketing Coordinator , Weins Canada

  • Print Solutions | The BFA Group

    PRINT SOLUTIONS Request a sample As technology continues to develop and change, we all begin to question the relevance of printing. Yet printing continues to thrive and to be an effective tactile tool to deliver your message. Print media and direct mail continue to be used partnered with digital communication for the ideal combination of delivering a marketing message. Printing is the grassroots of our business and we do design and print thousands of different items. Frankly, we excel at it. For all things paper & process that move inside your dealership — WE PROVIDE THOSE NECESSITIES. SALES & F+I Direct mail Private sale invitations Post cards Presentation & delivery folders Tire & accessory brochures Showroom tire displays Finance & insurance custom menu brochures Work sheets Delivery forms Sales tracking PIN boards Showroom signage Fabric & frame visuals Outdoor window graphics Vehicle magnets / wraps Parking lot signage Pre-owned vehicle appraisal work sheets Pre-owned reconditioning tags CSI & custom messaging delivery hang tags Request a sample SERVICE & PARTS Passport to service & custom maintenance guides Maintenance brochures Accessory brochure & promotions Vehicle walkaround forms Mirror dangler CSI hang tags Small invoice delivery pocket folders Tire displays Steering wheel labels After hours envelopes Custom key tags Detailing brochures & signage Service menu boards & signage Service pop up banners Door rate signage Shuttle boundaries maps & signage In-shop process hang tags Vehicle check-in forms Shuttle vehicle graphics Parts van graphics Drive-thru & parking lot signage Request a sample OFFICE & ADMINISTRATION Business Cards Desk & window name plates Letterhead Envelopes Cheques Greeting & holiday cards Calendars Notepad NCR multi copy forms Vouchers & coupons Visitor registration forms Request a sample COLLISION REPAIR Vinyl insurance wallets What to do in the event of a collision Customer retention brochures Indoor & outdoor signage Technician certificates Door jamb labels Banners Total loss vouchers Deductible plan certificates / Pamphlets Vehicle log-in forms Request a sample OTHER SOLUTIONS: DIGITAL SIGNAGE DIGITAL SOLUTIONS DEALERSHIP MAKEOVER

  • Digital Solutions | The BFA Group

    DIGITAL SOLUTIONS Get started Our multi-faceted approach to digital solutions allows you to see the whole forest before picking the right trees: we work with you to identify the channels, tactics, and technologies that will drive your business forward. We are a united, full-service team offering a suite of leading-edge digital solutions designed to broadcast cohesive messaging across all channels of your organization. BROWSE OUR SUITE OF INDUSTRY LEADING DIGITAL SOLUTIONS Digital Signage | Touchscreen Kiosks | Digital Marketing | Video Production Digital Signage DIGITAL SIGNAGE We are your full-service digital signage partner providing industry-leading displays and unique automotive marketing content. Bringing over 20 years of automotive marketing expertise to our digital content ensures we will create graphically high-end, and most importantly, “relevant-to-you” content. Your store-specific content will be automatically refreshed by The BFA Group monthly / seasonally, and you can be as hands on or off as you like. Any print or marketing initiatives we help create will be automatically represented in your digital content. Learn more Kiosks TOUCHSCREEN KIOSKS Interactive touchscreen kiosks allow your customers to gain detailed product information, watch videos, read reviews, check availability, and ultimately make purchase decisions "on the spot". One of the major benefits of BFA kiosk screens is they double as a fully functional digital sign platform when not being operated as a touch screen. Get started D Marketing DIGITAL MARKETING BFA's team of specialists is focused on the success of your business and we employ a wealth of digital marketing tools to support this success. From targeted social media campaigns to broad email campaigns and surveys, from digital content development to Google Analytics reporting — we only bring to our clients what we have tested on ourselves, and every service we offer has a track record of success. Social Media Campaigns Web Banners E-Mail Blasts Content Creation Digital Surveys Get started Video Production VIDEO PRODUCTION Video is one of the most powerful ways to connect with your customers. Our production team provides exceptional script writing, videography, editing, and animation required to tell your story well. We create company promotional videos, event videos, product videos, and more that increase the impact of your brand. Get started OTHER SOLUTIONS: DIGITAL SIGNAGE PRINT SOLUTION DEALERSHIP MAKEOVER

  • Digital Signage | The BFA Group

    DIGITAL SIGNAGE Get started THE ULTIMATE AUTOMOTIVE DIGITAL SIGNAGE SOLUTION At The BFA Group, we aim to showcase digital signage as a powerful, indispensable and fully customizable tool for location-specific marketing within your dealership. The genesis of our Digital Signage program is to visually reach your on-site customers, delivering the right message, to the right place, at the right time. Click to see full video WHY CHOOSE DIGITAL SIGNAGE DIGITAL SIGNAGE END-TO-END SOLUTION Hardware Minimal to no wiring expense, we're WiFi friendly ​ Use existing screens or purchase new ​ Clean, beautiful, modern screens ​ Powerful, cost-effective media players ​ No computers or servers required Management Software Cloud based tech ​ Area and audience specific content for each screen ​ Real-time content updates and changes ​ Scalable for 1 screen to 20+ screens ​ Remote "health check" monitoring Content Relevant, fresh content on every screen for every season ​ Personalized to your dealership and community ​ Always OE brand guideline friendly ​ Give us direction or leave it all to us ​ ​ Graphic design and animation team available on demand New Vehicle Promotion Personalized Content DMS Driven Content Parts & Service Merchandising Entertainment Content Educational Content Interactive Kiosks Video Walls Get started OTHER SOLUTIONS: DIGITAL SOLUTIONS PRINT SOLUTIONS DEALERSHIP MAKEOVER

  • Contact | The BFA Group

    Go back to main website GET IN TOUCH! We will get back to you within 24 hours. Send Thank you for your message! We look forward to being in touch. WE LOOK FORWARD TO YOUR CALL 10761 Victoria Square Blvd. Unit 105 Markham ON. L6C 1J3 ​ 905 534 4400 ​ 1 800 268 3676 ​ Fuelling up...

  • Contact | The BFA Group

    Go back to main website ENTER FOR A CHANCE TO WIN A 75" 4K TV FOR YOUR OFFICE OR HOME Please fill out information below Send Thank you your entry! We will contact you if you won! See what we do in 1 minute Fuelling up...

  • HAC Survey | BFA Website

    Page Title This is a Paragraph. Click on "Edit Text" or double click on the text box to start editing the content and make sure to add any relevant details or information that you want to share with your visitors.

  • Dealership Makeover | The BFA Group

    DEALERSHIP FACILITY MAKEOVER Get started As they say “You only get one chance to make a first impression” – the look and feel of your facility can make a big difference as to how a guest perceives the experience within your dealership. A dealership that is fresh and appointed strategically will emphasize the culture behind your brand, accentuate the lifestyle that your product provides and ultimately make the customer feel a sense of belonging. Is your dealership tired, dated and IN NEED OF A REFRESH? In this new age of digital retailing, we know that many vehicles are now purchased online. However, there is more often than not still the requirement for a guest to visit your dealership to finalize paperwork, take delivery, and to eventually perform required service. Consider this: when was the last time you... walked through your dealership to audit for out-of-date signage? reviewed all guest facing point-of-sale areas and materials provided? If your answer is more than a year, you can be assured your dealership is in need of our makeover services. ​ From simple consulting and auditing, clean-up, paint and minor repairs, to large format up-dated wall graphics along effectively placed digital signage we can provide the everything you need to up-date and modernize your facility quickly and on a dealership friendly budget. Contact us today to receive a no-obligation facility review. Tire Stand CUSTOM SHOWROOM TIRE DISPLAY Maximize the exposure of tires and rims in your showroom using our exclusive BFA showroom tire display. Whether you are seeking to showcase your higher end products, or simply to boost your average tire sale per visitor year-round, our exclusive showroom tire display will get the job done. ​ Secure adjustable structure to fit tires sizes from 13" to 20" tires ​ Quickly and easily personalize your messaging with integrated visual information display ​ Rubber non-marking wheels allow for tilt and roll easy movement on showroom floor ​ Our custom designed and Canadian manufactured display is showroom quality and is made from lean and solid steel, and has a durable powder coated finish. Our stands will keep your heavy tires perfectly still while being a beautiful visual "accessory" to your showroom vehicles. ​ BFA custom manufactures our stands in Canada. Please call to inquire about price & delivery today! Inquire today OTHER SOLUTIONS: DIGITAL SIGNAGE DIGITAL SOLUTIONS PRINT SOLUTIONS

  • FAQ | The BFA Group

    Go back to main website FAQ DIGITAL SIGNAGE Q. What type of TV's (screens) can I use? BFA can connect our system to almost any screen that is less than 5 years old and is deemed a "Smart" TV. However, we highly recommend using commercial grade digital signage screens which are purpose built for this application. BFA can provide these as we purchase direct from the major screen providers like Samsung, LG, NEC, Phillips & Sharp. ​ ​ Q. What's the warranty on screens we purchase through BFA? All commercial grade screens come with a full replacement 3 year manufactures warranty. ​ Q. Where in my facility can I install a digital signage screen? BFA can install screens anywhere there is a wall to mount to or ceiling to drop down from. We have installed hundreds of screens and have never disappointed a customer on our ability to locate and mount. ​ Q. What do I need to provide for BFA to install screens? We will need a power outlet in the near vicinity of the screen (ideally directly behind where the screen will be mounted) and a live network cable OR dependable wifi to connect to the internet. Note: the BFA system does not require installing a server or box of any kind in your computer room ~ each screen provides its own connectivity and stand alone environment. ​ Q. How long does BFA need to install screens at my location? It depends on the complexity of each screens mounting, however, on average we need around 2 hours per screen to mount and configure with our content management system. ​ Q. How do I receive and make changes to content? Content is provided via BFA's proprietary cloud-based content management system. We will create and provide content "on the fly" utilizing our in-house graphics art team and welcome developing custom assets to meet your specific needs and timeline. This is all included as part of your monthly subscription fee. ​ Q. How do I request content changes? Simply contact BFA with your idea / request and we will have our graphics team working on it generally within 24 hours. Contact BFA by email, Chat or phone. ​ Q. Do I have to pay for software upgrades to your content management system? No! Software updates come automatically and are included as part of your monthly subscription fee. ​ Q. Can I watch live TV on the digital signage screens? Yes! Providing you have a cable TV feed available, live TV can be rotated in as part of a routine playlist for a prescribed duration or by utilizing certain technology can be live full time on 50% of a screen. ​ Q. How do I obtain assistance or service after the screen has gone live? BFA will have support available via email, live chat or telephone. We watch all screens on a live monitoring dashboard (and in most cases know when you have a problem before you do). Our experience has shown that over 95% of screen issues are fixed with a simple reboot procedure.

  • | BFA Website

    Service Maintenance Books

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